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ROI.LIVE
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Your marketing has one accountable owner.

A fractional CMO and the team to carry the plan through. ROI.LIVE connects strategy with SEO, AI search, websites, paid media and email for established ecommerce and home service businesses. Based in Asheville, we take on U.S. and international engagements.
Book your free growth callExplore the client results

95.0% more Google & AI search booked value for Blue Tree.
$145,951 in August 2025 → $284,655 in August 2026, across the same three CRM source categories.
See the results ↗

Watch: Someone has to see the whole court CC · 2:56
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Someone has to see the whole court.
30 years building businessesSince 2008 in digital marketingAsheville, NC · our home base
BLUE TREE · +95.0% YoYGoogle & AI search booked value
$145,951 → $284,655 · August 2025 → August 2026EAST PERRY · +35.1% YoYAnnual Shopify revenue · $1.90M → $2.57M
2024 → 2025 · store totals before expensesCOASTAL · +64.9%Annual company revenue · $1.325M → $2.184M
2023 → 2025 · reported business totals

Signed work from Google organic search, Google Business Profile and AI Search. See the source breakdown.

Client results · The receipts

See the businesses.
Then see the numbers.

From an outdoor living company’s signed projects to an ecommerce brand’s year-by-year growth. Explore the work, the client’s experience and the records behind each result.

A Blue Tree pool and outdoor living project at dusk in Pottstown, Pennsylvania.Blue Tree project · Pottstown, PA
01 / Outdoor living

Blue Tree
Outdoor Living

Website + SEO + AI search

+95.0%

Google & AI search booked value
$145,951 in August 2025 → $284,655 in August 2026

Signed work grew $138,704 year over year, with eight projects compared with four.

Before & afterWebsite and June 9 search baselineThe client’s voiceRecorded recommendation and original email
Explore the Blue Tree case

Source: Blue Tree’s CRM, August 2025 and August 2026. Signed contract value from Google organic search, Google Business Profile and AI Search.

From the sales conversation

A lead praised the website’s guidance on comparing bids and understanding township requirements. Blue Tree identified the lead’s source as ChatGPT.

Read the email in context ↗

“Teaching how to compare bids, deal with township etc. was hugely helpful for them to understand the process and the transparency is really appreciated.”

Chris DiVitoPool Designer/Sales · Blue Tree Outdoor Living
August 10, 2026 · original client email

02 / Ecommerce · Fractional CMO + delivery

East Perry

+35.1%

Annual Shopify revenue growth
$1.90M in 2024 → $2.57M in 2025

The homewares brand’s annual revenue grew from $900,442 in 2023 to $1.90 million in 2024, then $2.57 million in 2025. The case follows the business across acquisition, customer retention and a website redesign.

January–February Shopify revenue rose from $298,157 in 2025 to $485,050 in 2026, up 62.7% across the same two months.

Explore the East Perry case

Source: East Perry’s Shopify revenue report. Full calendar years, before business expenses.

The annual record

A growing business,
year after year.

Calendar-year Shopify revenue. USD.
Read the exact figures
Client KPI workbook, Shopify Revenue row
YearRevenue
2023$900,441.77
2024$1,898,839.07
2025$2,566,016.62

Annual Shopify revenue grew 35.1% from 2024 to 2025.

03 / Home services · HVAC

Coastal Carolina Comfort

A longer business-growth story, followed by support during the company’s 2026 acquisition process.

Read the Coastal case
Reported annual revenue

$1.32M$2.18M

20232025

2025: $2,184,036. Reported business revenue, a 65% increase. ROI.LIVE supplied marketing evidence during the acquisition review; the agency does not claim it caused the sale.

More work worth seeing

The improvements behind
a growing business.

Business growth includes smaller decisions and improvements. These records show what the team worked on and what each measure can tell you.

Windows Source of Houston

44 recorded sales from 808 search-source leads

From September 18, 2024 to April 30, 2025, Windows recorded 808 search-source leads and 44 sales worth $578,646.82 through SEO, organic search and Google Business Profile.

Period and measurement

Source: Windows’ sales tracker, September 18, 2024–April 30, 2025. Sales value before business expenses.

East Perry · A useful financial question

Which products are worth advertising?

When the client asked for product-level advertising returns, the team separated Shopping spend that could be assigned to a product from campaign spend that could not. That distinction keeps an unallocated cost from looking like a free sale.

See the reporting work ↗

The RFP Success Company

A website rebuilt around buyer confidence

The RFP Success Company website before the rebuild.
Before
The RFP Success Company website after ROI.LIVE’s rebuild.
After

A clearer service story with evidence for a proposal-consulting buyer. The comparison documents the design work; no measured conversion lift is claimed.

CRAFT · Artisan food & dessert

29% more revenue over the same dates

Reported revenue reached $324,935 from January 1 through March 3, 2026, compared with $251,924 over the same dates in 2025.

Period and client identity

Source: the client’s January 1–March 3 revenue reports for 2025 and 2026. CRAFT is a confidential client name.

Earlier client records: ZIZE Bikes and ReMARKable

ZIZE Bikes

ROI.LIVE supported ecommerce growth work for ZIZE Bikes.

ReMARKable Whiteboard Paint

ROI.LIVE worked on customer acquisition and website conversion for ReMARKable Whiteboard Paint.

French Broad Chocolates’ new Shopify homepage preview.NEW WEBSITE DESIGN · PREVIEW

Website design / Featured client work

Website design.
Built around the buyer.

For French Broad Chocolates, that means a new Shopify storefront built around shopping, gifting and discovery. See the old website beside the new design, then explore the thinking behind product selection, gifting and The Riverside’s role in search discovery.

Explore the before & after Explore our website design service ↗

Design showcase · September 2026 · New site in preview

The person on your account

Your fractional CMO. One owner for strategy and delivery.

A fractional CMO gives your business senior marketing leadership for part of the week. At ROI.LIVE, Jason owns the direction and coordinates the named specialists in your scope. You see the work, costs and business results in plain English, including what the data cannot tell us.
Meet the founder · About ROI.LIVE
30years building businesses
18years in digital marketing
55+industries served
Oneaccountable senior owner
Jason leads the strategy and review. The proposal names the specialists, their responsibilities and the capacity included before you commit.
Book your free growth call See the receipts
Jason Spencer.

Jason Spencer, Founder, ROI.LIVE.

Jason Spencer · Founder · Asheville, NC
The truth

You've tried this before.

You may have good people doing useful work and still find every marketing decision waiting on you. The agency needs a brief. The sales team questions the leads. The website and ads make different promises. When authority and priorities are unclear, the owner becomes the point of coordination.
The fix
Put one person in charge of the whole plan.
ROI.LIVE gives you a named senior owner who can connect the plan with the people delivering it. The scope assigns decisions, capacity and review. When the numbers disagree, there is one person responsible for explaining what the evidence supports and what should happen next.
You keep the business decisions that belong to you. Your marketing owner coordinates the work.
A warm kitchen table with a laptop, a notebook, and coffee

Illustration of a working table.

The people on the other side of the work

Hear it from the client.

Recommendations, design feedback and the day-to-day experience of working with the team.

Jerome Besnard speaking in Blue Tree’s recorded recommendation.
“I've already recommended Jason to two or three people.”
Jerome Besnard · Blue Tree Outdoor Living
Watch the recorded recommendation ↗

“Jason and his team deserve the majority of the credits.”

Jérôme Besnard · Sales | Marketing, Blue Tree
August 10, 2026 · email about the website and buyer education

“Just took a super quick glance at the new landing page and it looks great. The thinking, the strategy, the creative.”

Michael Dempsey · Marketing Director, Coastal Air Plus

“Honestly, great job on the welcome-flow redesign. I'm good to go with these.”

Sarah Nicholson · Marketing Manager, French Broad Chocolate
About these client comments

Jerome’s recommendation links to the recorded Blue Tree case. His August email refers to the website and customer education; it does not assign the value of all signed projects to ROI.LIVE. Michael and Sarah’s quotes come from the client-message collection compiled in June 2026, which notes minor punctuation and reference edits. Comments describe each client’s experience at that time.

What your team handles

The marketing work your growth plan needs.

Jason owns the direction and coordinates the specialists in your scope. Start with the business problem, then fund the work your team can support.

Brand and message

Define the offer and explain why the right buyer should choose it. Support the promise with facts the business can stand behind.

SEO and AI visibility

Make useful pages accessible to search engines and accurate enough to support AI answers. Track observed mentions and citations without promising placement.

Paid media

Plan and manage the paid channels that fit your buyer and margin. Compare qualified demand and sales with the full cost.

Web and landing pages

Build and improve websites and landing pages around the customer’s decision. Scope, migrations and the purchase or enquiry journey are reviewed before launch.

Email and lifecycle

Build permission-based email and lifecycle work. Measure repeat purchases and attributed revenue while keeping overlap and incremental impact separate.

The Growth Architect

A senior owner coordinates strategy and delivery, reviews the evidence and recommends the next decision. The proposal identifies the people and time included.

Convinced enough to have the conversation?

Use a free 30-minute call to discuss the business, headline numbers and next step. Keep a brief written summary. A full account investigation or strategy is separate agreed work.
Book your free growth call30 minutes. No purchase required.
The engine

Watch every input become one output.

ROI.LIVE uses LOOMeria, its internal AI-assisted workflow, to help with research, drafts, analysis and checks. Jason and the team supply the business context, verify the evidence and decide what ships. The tooling helps the team work; it does not replace responsibility for the outcome.
Inputs
  • Your numbers and goals
  • Brand & story
  • Voice & message
  • SEO & AI visibility
  • Paid media
  • Web & landing
  • Email & lifecycle
  • AI systems
  • 30 years building businesses · digital marketing since 2008
▶ Insert coin
 
 
 
 
READY
An agreed plan and scoped work
The engine illustrates how business context informs the work. It is a process diagram, not a live account or a guarantee that every input produces growth.
Loomeria

Your business context belongs in the work.

The name LOOMeria comes from the idea of a loom: separate threads becoming one piece of work. ROI.LIVE brings your offer, customer questions, brand voice and business records into the same planning process.
 
 
your dream · woven into your brand
The workflow draws on the information your business provides and the evidence available for the task. It can help connect messages across pages, campaigns and email. Incomplete sources, flawed assumptions and drafts still need human review.
A shared source of business facts helps the team stay consistent. The reviewer checks the actual deliverable, including its claims and customer journey, before publication.
Who works with you

The tools support the team. A human owns the decision.

Jason owns strategy and review. Specialists use the tools and deliver the agreed work. The proposal names their responsibilities and the approval process.
Loomeria
Assists research, drafts, analysis and quality checks using the approved business context.
Supports the channels included in your scope
the brain
Jason Spencer.

Jason Spencer leads the marketing direction.

The Growth Architect
Jason leads the marketing plan and review. The proposal names the specialists, executive availability and cover for your engagement.
Human review before publication and live account changes
the human
Your senior owner coordinates the crew. You can see who is responsible for each task and how to raise a decision or concern.
The experience

What it's like to work with us.

You work with the senior owner and named specialists in the agreed scope. Reports show what happened, what remains uncertain and the next recommendation. Response expectations and review meetings are set before work begins.
Blue Tree team members at a home and garden show.

Blue Tree Outdoor Living at a home and garden show. Client-company context.

A useful working relationship gives you a predictable review cadence and clear decisions. You can see completed work, spending and results without reconstructing the story yourself. The business still needs your sales knowledge, factual approval and decisions reserved for the owner.
Be the answer

Help buyers find accurate answers about your business.

People use search engines and AI assistants to compare businesses and ask buying questions. ROI.LIVE improves the pages and evidence those systems can access, then checks the answers observed for a defined sample. No agency controls whether an engine recommends or cites a business.
Illustrative buyer question: Who can help with my marketing?
A useful answer may cite several businesses or none. The work is to make your offer and supporting facts easy to find and verify. This diagram is illustrative; it is not a measured recommendation.
Two ways in

Start with leadership or a defined piece of work.

Bring in the fractional CMO

Part-time marketing leadership with the specialist delivery your scope includes. See the CMO offer and responsibilities.

Fix the one thing first

A defined SEO, paid-media, website or email project can address a specific problem. Agree its scope, cost and evaluation before expanding the work.
The honest no

We're not for everyone.

ROI.LIVE focuses on established ecommerce and home service businesses with evidence of demand. Fit also requires margin, cash, decision authority and capacity to implement the work. A revenue figure or funding round alone does not establish those conditions.
Pricing as fit

Know the fee and the separate costs.

Engagements start at $5,000 a month, with most between $5,000 and $15,000. The written proposal sets the actual fee, executive time, specialist work, initial term and cancellation notice. Media, software and approved outside production are separate. The $2,500 Growth Constraint Snapshot is a separate diagnostic discussed and scoped before purchase.

A starting point for your website

Check your website's search and AI visibility.

Enter your details to request the automated website check from AI Rank Lab. Review the report's date, coverage and findings before deciding what needs attention.

This is an initial sample. It does not establish complete search visibility, guarantee an AI mention or predict sales. Our AI search visibility approach explains the broader review.

Your submission is processed by AI Rank Lab. Read AI Rank Lab's privacy policy.

AI + SEO / Website check

Start with your website.

Open the automated form here. If it does not load, try a separate tab or talk through your website with us.

Open the audit form

Form not loading? Open it in a new tab ↗

Prefer a conversation?

Book your free growth call

30 minutes. No purchase required.

Questions

Questions owners ask before starting.

What does ROI.LIVE do, and how does it differ from another agency?

ROI.LIVE combines fractional CMO leadership with scoped specialist delivery. Jason Spencer owns strategy and review; the proposal names who builds the work, how much capacity is included and what it costs. Other agencies can also provide senior strategy and delivery. Compare the actual people, authority, scope and reporting. ROI.LIVE focuses on established ecommerce and home service businesses.

What does it cost?

Engagements start at $5,000 a month and most range from $5,000 to $15,000. The written proposal sets the work, executive availability, fee, term and cancellation notice. Media, software and approved outside production are separate. The $2,500 Snapshot is a separate diagnostic, scoped before purchase.

Can I start with one service?

Yes. A defined search, paid-media, website or email project can be scoped around a specific problem. The free call helps assess whether a project, broader leadership or another approach is appropriate.

How quickly will we know whether the work is helping?

We record the starting point, agree milestones and review results as the work develops. Timing depends on sales cycles, seasonality and the changes needed.

Can ROI.LIVE guarantee that AI will recommend my business?

No. Search engines and AI systems decide what to retrieve, cite or recommend. ROI.LIVE works on useful accessible pages, accurate business information and supporting evidence, then reports the answers observed for a defined question sample.

What happens on the free call?

A free 30-minute conversation about your goals, headline numbers and fit. You keep a brief written summary and next steps. Detailed account investigation, forecasts and a full strategy are separate agreed work. No purchase is required.

“I've already recommended Jason to two or three people.”
Jerome Besnard · Sales and Marketing Manager, Blue Tree Outdoor Living
Watch Jerome's recommendation
The offer

Pull up a chair.

Book a free 30-minute growth call. Bring revenue, marketing spend and the question you need answered. Discuss the situation and likely next step, then keep a brief written summary.
No purchase or ongoing commitment is required. A detailed account investigation, forecast or complete written strategy is separate work with its own scope. If the $2,500 Snapshot fits, its access, payment and delivery terms are agreed before purchase.
Book your free growth call
30 minutes. No purchase required. Clear next steps.
01

Bring your numbers

What you spend, what you make, where you're stuck.
02

A 30-minute conversation

Review your goals, headline numbers and whether the next step fits.
03

A brief written summary

Keep the main points and next steps. Detailed investigation is scoped separately.
 
ROI.LIVE · Free growth call

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