Your next customer asked ChatGPT who to call.
What AI search engine optimization is
| Where they ask | What the buyer sees | What earns the mention |
|---|---|---|
| Google AI Overviews | A written answer above the results, with source links | Pages that answer the exact question in the first lines, with proof |
| ChatGPT | A conversational answer that names a few businesses, or none | Your name described the same way across many sites, so the model knows you |
| Perplexity | An answer with live citations from the web | Fresh, specific pages worth citing |
| Gemini and Claude | An answer from training plus live search | Clean entity facts: schema, one consistent name and service list, verifiable reviews |
This already works for our clients
We're already showing up as ChatGPT's number 5 pick for landscaping in Southeastern PA.
What the engines reward
| Signal | What it means | What ROI.LIVE builds |
|---|---|---|
| Answers | The engine wants a page that answers the buyer’s question outright | One page per buyer question, answer stated in the first lines |
| Entity clarity | The engine has to know who you are, what you sell, and where | Schema on every page: labels machines read, one consistent name, service list, and area |
| Proof | Named clients, dated numbers, real credentials | The receipts, on the page, in words a model can quote |
| Mentions | Other sites saying your name in the right context | Listings, partners, directories, and communities aligned to the same facts |
Missing or contradictory facts are how a business gets dropped from the shortlist. The engine will not guess on your behalf.
What we build for you
Answer pages, town by town
Schema on every page
One set of facts, everywhere
Scored by question, monthly
How the work gets sized, and who ships it
- Measures the full set of questions buyers in your market ask, instead of guessing a keyword list
- Collapses it to unique intents, so two phrasings of one question become one strong page, not two weak ones
- Derives the page map from that measurement: every town you serve, every service you sell, every question buyers ask
You can see the result on this page. If a search or a chatbot brought you here, the method worked.
- A governed brand file per client: voice, positioning, ideal customer, proof, loaded on every page it builds
- A memory layer that cites past work, so month six ships faster than month one
- An enforced fact-check and banned-phrase gate before anything reaches a human
A frontier model under our rules, not a model we trained. A human owns every publish decision, and nothing ships without one.
The questions buyers ask the machines
How fast the engines pick it up
Who this is for, and who should skip it
Build it if
- You sell something a buyer researches before spending: pools, HVAC, windows, roofing, ecommerce.
- You serve a defined area or a definable buyer.
- You can name the towns or segments you want to own.
- Your competitors show up in answers and you do not.
- You want one accountable operator on the work.
- You will act on what the data says.
Skip it if
- You need leads this week. Paid media moves faster, and we run that too.
- There is no marketing budget yet. Take the free report and come back.
- Your category is regulated so public answers create liability. We will tell you on the call.
- You want a new logo and a tagline. That is brand work, not search work.
What it costs
Open the line-by-line: what the retainer covers
| Line | In the retainer | Separate |
|---|---|---|
| Answer pages and content | Yes | |
| Schema and entity work | Yes | |
| Listings and mention alignment | Yes | |
| Measurement and the monthly readout | Yes | |
| Market map and strategy | Yes | |
| Ad spend | At cost | |
| Software licenses | At cost | |
| Photo and video shoots | At cost |
If a proposal will not split the retainer from the ad spend, one of those two numbers is hiding.
See where AI says you rank
Free, takes under a minute, and the full report is yours to keep. It checks how the AI engines answer questions about your category today.
Questions owners ask before they book
What is AI search engine optimization?
It is the work of making sure the AI engines name your business when buyers ask. The engines are ChatGPT, Gemini, Claude, Perplexity, and the AI Overviews Google shows above its results. Same discipline as SEO, pointed at engines that answer with names instead of lists of links.
Is SEO dead now that buyers ask AI?
No. The searches moved and the two now feed each other. ChatGPT reads the web your SEO builds, and Google’s AI Overviews rank the same pages regular SEO improves. The clients on this page win both with one build.
How do I get ChatGPT to recommend my business?
The engines name businesses that are described the same way everywhere: your site, your listings, your reviews, partner sites, and the questions your site answers in public. We make all of it consistent, then measure the change by question, monthly.
How long until I show up in AI answers?
AI Overviews respond in weeks because they read the live web. ChatGPT and Gemini draw on months of consistent facts across the web, so the honest window for those mentions is two to four months. The timeline section above breaks it down step by step.
What does AI search optimization cost?
Retainers start at $5,000 a month and most land between $5,000 and $15,000, quoted fixed on the call before anything starts. Ad spend and software are billed separately at cost, never marked up.
Can I do this myself with a ChatGPT subscription?
You can write with it. What you cannot buy for $20 a month is the measured question map for your market, the governed brand file, the enforced fact-check, and a named human who owns every publish decision. The seat is the cheapest part of the stack.
What is the difference between SEO, AEO, and GEO?
SEO earns the ranking on Google. Answer engine optimization (AEO) earns the quoted answer in a featured snippet or an AI Overview. Generative engine optimization (GEO) earns the mention inside a chatbot’s own words. They are one build with three payouts, and the whole comparison sits on the SEO vs AEO vs GEO page.
Which engines do you optimize for?
Google AI Overviews, ChatGPT, Gemini, Claude, and Perplexity. Bing’s AI answers ride the same signals. New engines keep launching, and the build holds anyway because it makes your business verifiable rather than tuned to any one model.
How do you measure AI visibility?
By question. We track the questions buyers in your market ask, run them monthly against the engines, and log who gets named: you, a competitor, or nobody. The free report on this page is the first readout.
Does schema matter, or is that an agency myth?
Schema is labels machines read: what you sell, where you operate, what a page is about. An engine reading an unlabeled page guesses. An engine reading a labeled page does not have to. It is not magic. It removes the guess.
Will you write fake reviews or astroturf mentions?
Never. Reviews are earned from your real customers. Mentions are placed where they are real: listings, partners, press, and community. Fabricated proof is a ban risk in every engine, and it collapses the moment a buyer checks. We will not carry it.
Do you also do regular SEO and Google Ads?
Yes. Search, AI visibility, paid media, web, and email run under the same operator. The AI SEO services page carries the full scope. If you want one owner for the entire marketing number, that is the fractional CMO engagement.
Why does my competitor show up instead of me?
Because the engines found more consistent answers and mentions pointing at them. That is a fixable gap, and the free report shows where it is, question by question, before you spend a dollar fixing it.